Coalition for Trusted Revews
The Coalition of Trusted Reviews is a cross-industry body that is committed to tackling fraudulent reviews online and strengthening consumer access to trustworthy reviews. It has a number of members already including Amazon, Booking.com, Expedia, Tripadvisor, Glassdoor and Trustpilot.
The Coalition were keen to set up a brand and website which will be able to raise the profile of the group's work, provide some background about its purpose and aims, and act as a key information resource for prospective members.
Coalition for Trusted Reviews is “Committed to safeguarding reliable and authentic consumer reviews worldwide.”
Together with DGA Group and the Coalition for Trusted Reviews, we worked through the brand strategy of the project, ensuring that the deliverables would be on-point. This included a full brand design along with a simple yet powerful Squarespace website.
The rebrand included:
Primary logos
Secondary logos
Colour palette & typography
Brand guidelines
Squarespace Website
Branded Document Template
"Thank you so much for everything on the brand & website.
The members are really happy with it and feel that this will be a really useful tool going forward for the Coalition. "
— Abi Bateman, DGA Group